Did you know that growing an active subscriber list is one of the key strategies of marketing? Growing an active subscriber list is one of the most critical factors of email marketing today. You need to manage your time effectively to grow your email subscriber list in the most appropriate way. Nevertheless, you will agree with me that an email subscriber list is an invaluable marketing tool. Therefore, starting, managing and growing your email list is a vital skill any entrepreneur or business owner should possess.
Here is the good news, if you’re not planning on growing your email subscriber list or perhaps, you’ve run out of ideas to do so, I will share with you below, five strategic ways to start, manage and grow an email list. Read on!
1. Who is your e-mail service provider?
Since you have decided to grow your email subscriber list, you should find an excellent email service provider that suits you and also that can deliver the results you need. It is highly essential that you ensure that you are picking an email provider that provides you with the largest storage space and other vital benefits.
2. Always send a catchy welcome E-mail
It is important that as soon as you have a new subscriber on your mail list, you need to welcome them with a catchy welcome mail. Engage your welcome mail to validate their decision to opt into your email list. However, you cannot be online 24/7, so it is advised that you get an automated response system available. It will buy you a bit of time while you are away at relatively cheap cost.
3. Create Multiple Opportunities for E-mail Sign-Up
Guess what, this is a top-most secret in growing your email list, so hold it tight. Once you’ve gotten a good e-mail service provider and optimized your opt-in pages, it’s high time you promoted it. It will ensure that more potential users find your brand engaging and it would reel them in to subscribe.
Create engaging content
How long do you develop contents? Your email list should not be left dormant. In a bid to manage it, you must continuously create engaging content that endears your audience to your product, and effectively pitching it to them in a more relaxed and yet efficient way. Learn to create remarkable and engaging email content as your content needs to be amazing if you want people to stay subscribed. If you know you can’t create such, then you can hire the services of a content writer on any freelancing platform.
How about freebies or an online contest
This could be a free giveaway or a contest to pick the face of your brand. You can have entrants or users aspiring to get the free giveaway by signing up before they can access the freebies or before they can vote for their contestants.
These are the five most important ways to grow your email subscriber list. Although, there are other ways to do so as growing an email subscriber list can be achieved following numerous ways. The most important thing to reckon with is converting your leads into customers and we at LA Marketing strategies are willing to help. Feel free to contact us for more information.